‘Tiger King’ Star Joe Exotic Rakes in More Than $20K From Soft Launch of Fashion Line

'Tiger King' Star Joe Exotic Rakes in More Than $20K From Soft Launch of Fashion Line
Netflix

The former zookeeper has signed a six-month deal with streetwear brand Odaingerous to front their new Revenge collection, which first wave of merchandise sold out within hours.

AceShowbiz – “Tiger King” star Joe Exotic‘s foray into fashion is a hit, after racking up sales of more than $20,000 (£16,000) during its initial soft launch.

The former zookeeper and star of hit Netflix series, “Tiger King: Murder, Mayhem and Madness“, who was sentenced to 22 years in jail for plotting to kill animal rights activist Carole Baskin and other wildlife violations, signed a deal with streetwear brand Odaingerous last month to front their new Revenge collection.

Joe signed a six-month deal with the company, owner Odain Watson told TMZ, and after launching on Monday, May 04, the collection sold out within hours, raking in more than $20,000 in online sales.

After the first wave of merchandise was cleaned out, the full collection was restocked and went back up for sale on Wednesday, and more than 7,000 items have sold so far, including sweatpants, hoodies, and graphic T-shirts emblazoned with Joe’s name and tiger imagery. The line also includes face masks, which have proven popular amid the COVID-19 crisis.

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Other new items will be available for purchase soon, as Joe prepares to ask U.S. leader Donald Trump to overturn his sentence, according to TMZ.

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